Schüco Customer Reception for the 2025 DFB Cup

As a Bielefeld-based company and long-standing main sponsor of the soccer club DSC Arminia Bielefeld, the company bathed the capital in blue and white on the weekend of the DFB Cup final (Germany’s national football cup competition) – with Arminia Bielefeld taking part.

Schüco celebrated this success with a customer reception at the EUREF-Plaza before moving on to the Berlin Olympic Stadium.

The campus was also transformed into a blue and white stage with the help of an extensive branding concept. The EUREF-Plaza served as a “playground” with goal wall shooting, table football, a networking and catering area with a food truck and coffee bike and much more.